Classic giveaway
- Winners
- Random draw, weighted by entries, when the campaign ends.
- Good for
- Growing followers and an audience around one great prize.
- Starts with
- Verify your email, Follow on Instagram, Visit our website, Invite friends
Campaign formats
Pick the campaign that fits the goal.
Four formats, each with its own way of picking winners and a starter set of entry methods. You can switch format while the campaign is still a draft.
Classic giveaway
People earn entries for each way they take part.
How it worksRefer-a-friend
Every friend who joins and takes part earns the inviter more.
How it worksDaily giveaway
A winner every day, week or month, so people come back.
How it worksSurvey or quiz
Ask a few questions and reward people for answering.
How it works
Side by side.
Refer-a-friend
- Winners
- Random draw, weighted by entries. Referrals carry the most.
- Good for
- Word of mouth, waitlists and launches.
- Starts with
- Verify your email, Invite friends, Tell us why you’re excited
Daily giveaway
- Winners
- One random draw per period, from that period’s entries.
- Good for
- Habits, seasons and advent-style countdowns.
- Starts with
- Verify your email, Daily check-in, Follow on X
Survey or quiz
- Winners
- Random draw, weighted by entries. Answers never change odds.
- Good for
- Feedback, research and getting to know your audience.
- Starts with
- Verify your email, Answer a few questions
The same rules in every format.
Free to enter
Entrants never pay, and buying something never improves anyone’s chances.
Your verified account on the page
Campaign pages show the X or Instagram account you connected, so people can check a giveaway post really came from you.
Consent kept separate
Accepting the rules and joining your mailing list are separate boxes. Marketing opt-in is optional and never changes the odds.
Fair fraud review
Suspicious entries go to a review queue. Nobody is banned automatically, and you make the final call.
Not sure yet?
Start with a template for your industry. It opens as a private draft you can change, including the format.
Browse templates